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Fashion Needs to Think Like Hollywood
Brands must adopt the launch playbook of studios to build suspense, narrative, and cultural gravity.
Aug 27
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Dot Dot Dot
14
Cultural Blind Spots: Fashion’s Anime Oversight
Brands are obsessed with “culture” yet still can’t see past Western legacy formats.
Jul 23
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Dot Dot Dot
39
6
Who Still Holds the Power in Fashion?
The following article is part of Dot Dot Dot’s bi-monthly ‘Pulse Check’ series.
Jul 3
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Dot Dot Dot
18
Haven't We Seen This All Before?
“Fashion’s problem isn’t the algorithm 'slop'. It’s us.”
Jun 11
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Dot Dot Dot
76
16
The Drop Is Everywhere, All at Once
Gamified product launches and digital twins are collapsing the line between URL and IRL.
May 28
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Dot Dot Dot
and
Drawn Distant
13
Manors Disrupted Golf. Brands Came Calling.
25% of the brand's revenue now comes from non-product. How?
May 15
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Dot Dot Dot
24
5
Your Favorite Show Is a Fashion Ad
In Product Placement 2.0, brands don't just sit in the background. They shape the story.
May 8
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Dot Dot Dot
19
AI In Fashion Isn’t Innovation, It’s Exploitation
In a world of digital doubles, what happens to the people who built the industry?
Apr 3
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Dot Dot Dot
37
Side Quests: The Secret to Community Growth
How gaming-inspired missions are the future of brand engagement.
Mar 5
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Dot Dot Dot
and
Drawn Distant
27
2
The Thought Leader Gold Rush
Brand strategy creators have flooded our feeds. What do they want?
Feb 18
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Dot Dot Dot
33
3
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